Friday, July 30th, 2010

What do you do when a client doesn’t want SEO?
Seriously that’s a question and I welcome your feedback.I have a few clients that work in a closed market. One sells spare parts for lawn mowers. There a limited number of mower companies in the country. He reckons he has over 98% of them as clients, [...]

New Polychrome PolyMando allows users of Attache PRtware accounting software to trade online via integration with the Interspire shopping cart software.

Working in the real world offers some unseen challenges, but the experience is worth the effort and the financial rewards can compensate…
Recently I have been incredibly fortunate to work with a great client Kalamazoo on the reworking and redesign of their website www.kalamazoo.co.nz

This week we re-launched the Polychrome website. The new look website is far more organised and the blog has been moved to a subdomain. The primary reason for this reorganisation is that whilst WordPress is an awesome blog engine it can be difficult to get fine-grained control of the search optimisation for individual pages. We [...]

Well after a month of solid effort we finally got www.kalamazoo.co.nz live. We had more than our fair share of headaches with the people who were hosting it – mostly poor communication but we worked around that and the site is up.
The client is extremely happy which is always the most important test.
We are now [...]

To Template or Not?
Choosing whether to use a website template can be a little controversial. Some website designers believe themselves to be purists and think using other peoples templates makes for a bloated website that can be difficult to maintain. Personally, I believe one of the main reasons for the introduction of CSS was to [...]

Getting a higher ranking is easy but it takes effort
Ok so you need to check out my other SEO posts for more detail because I do a lot of indepth explanations and some of these posts are very long. The good news is that I am a business software company so I’m not even trying [...]

The Experiment
In case you didn’t read my previous blog, my plan was to try and get ranked in the top ten for Google.com for the term “Business Software Solutions” in 90 days. If you skip to the bottom you’ll see that I made it but here’s the time line.
My IBP Software SEO Scorecard Timeline
Nothing done [...]

It would be unfair to develop a series of website optimisation posts without mentioning iBusinessPromoter. Now that I have my website up and running I bought a copy of IBP (www.iBusinessPromoter.com) and created a top 10 optimisation report. The IBP software is amazing and if you can afford a copy I thoroughly recommend that you go get [...]